Who Are We?

We are Carlana Marketing, a Colchester based Digital & Promotional Marketing agency for companies with big ambitions.

We specialise in Social Media Management, Search Engine Optimisation, Website Design & Development, Design, Promotional Marketing, and Account Management solutions.

We pride ourselves on offering a personal touch to all of our clients, regardless of their size. We “become” their brand, so basically, every client has their own personal marketing team!

What is our philosophy?

Our philosophy is simple. We’re a friendly bunch of creatives who push boundaries to provide simple marketing solutions, to turn your dream into a reality. We’re not ones to sit still, always evolving to stay at the top of our game.

What are our values?

We are fun

There is never a dull day at Carlana HQ, every day is different. Our people are fun to work with, we don’t provide the same old, same old service. We love what we do and this makes it fun for us and our clients when they see their results and deal with us along their journey.

We are professional

Our clients trust us to do the job properly. Our work is always carried out to the highest standard even if we do have some fun along the way.

We love people

We always put people first. Our people come first, whether you work for a small business or a multinational corporate giant. We’re all human & we strive to provide the best service to you.

We are competitive

We always provide a service which is good value for money. We always keep up to date with the latest industry trends and knowledge to stay at the forefront for our clients and on top of that, we always stay at the top of the market in terms of price so that our clients always get a good deal.

And last, but certainly not least:

We are your brand

We go above and beyond to become an extension of your brand. We always know customers’ markets inside & out. We can become an extension of your team without your customers even having to know.

Who are our clients?

We work with a varied range of clients, from start-ups who need help building their brand, sole traders who want to increase awareness on social media, local businesses that want their website to rank higher on search engines, to larger enterprises who want a little bit of everything!

It’s very rewarding working with the independent businesses, the challenger brands, the household brands that allow us to become an extension of their business. We really love to understand our client’s company culture so it’s as if we work for them directly.

Our Company Culture

“If you take care of your employees, they will take care of the clients”. – Richard Branson

A quote that is commonly referenced, yet very hard-hitting and true. A huge influence on our brand value “We love people – we always put them first”.

One of the ways in which we wanted to create a better work – health balance was by introducing a 4-day working week for all Carlana employees. Several studies show various benefits such as reduced stress and increased productivity.

Microsoft recently tested out a four-day working week in its Japan offices and found as a result employees were not only happier – but significantly more productive. Happy employees make us happy! Working longer doesn’t necessarily mean working better and evidence suggests workers are more focused and productive by benefiting from an extra day off. The extra day off also helps employees’ mental health.
“We love people – we always put them first” – Carlana Marketing

So in keeping with this ethos, our working hours are Monday – Thursday 9am-5pm. It may not work well for all industries or marketing companies however it’s proven to work well for us!

What about client communication?

Although we feel very strongly about our company culture and our 4-day working week, we also know that our client’s needs are as important which is why our ‘flexi-time policy’ also comes in handy. We allow our staff to ‘bank hours’ (if they wish) with the benefit of taking time off in lieu.

If we know a client needs us to work on a particular Friday, then we will be more than happy to arrange staffing and projects to suit their needs. If we’ve got a promotion going live on a Friday or weekend then approval will sit with us as we wouldn’t expect our staff to have to work weekends. We will always get stuck in and our hands-on approach will always be known.